growing the business & growing together:
executive strategy session

This workshop is designed to place strategic plan development in the context of long term hotel revenue management objectives. Participants are guided through the session using a proven methodology in lateral thinking.

The objective is to develop a long term strategic plan for growing the business and in so doing, growing together as a highly functional hotel revenue management team.

topics include

Identifying demand sectors that best utilize the entire asset
Identifying consumer and industry trends that impact the property's ability to maximize revenue from demand
Interpreting competitive marketplace data
Characterizing demand in niche markets
Identifying 5 top strategic and tactical considerations for each opportunity
Making choices for electronic distribution, appropriate business models and third party resources

session length

2-day interactive workshop